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SONY COMPUTER ENTERTAINMENT AMERICA Sponsoring OZZFEST 2003

June 28, 2003

Sony Computer Entertainment America Inc. announced Wednesday (June 25) its sponsorship of the eighth annual Ozzfest 2003 tour. As sponsor for the third year in a row, Sony Computer Entertainment America will give consumers the opportunity to play the hottest new PlayStation(R)2 software titles at the show, the chance to win tickets to see Ozzfest live, plus the opportunity to share the stage with one of the bands at the ultimate destination for metal and rock fans. The Ozzfest 2003 tour, produced and promoted by Clear Channel Entertainment, is one of the most popular summer concert festivals in the United States. The tour kicks-off on June 28 in San Antonio, Texas and travels to 28 markets, featuring a line-up of 21 bands including metal's top artists, OZZY OSBOURNE, KORN, MARILYN MANSON, DISTURBED, CHEVELLE, THE DATSUNS, and more.

Throughout the tour, Sony Computer Entertainment America will sponsor radio promotions in the 28 markets where the Ozzfest 2003 tour will make an appearance. A total of 10 fans in each market will have the chance to win various Ozzfest-inspired PlayStation 2 prizes. Nine winners in each market will win a PlayStation 2 prize pack, including tickets to the festival, a copy of the action-adventure software title, Primal(TM), and an official PlayStation 2Ozzfest 2003 tour jacket. In addition, one grand prizewinner in each market will get five minutes of fame and share the stage with rock-n-roll's elite when they introduce one of the second stage bands to an audience of screaming fans. Grand prizewinners will also receive a PlayStation 2 computer entertainment system autographed by the Prince of Darkness himself, Ozzy Osbourne.

"Ozzfest is a great opportunity for Sony Computer Entertainment America to bring the PlayStation 2 experience straight to our gamers who are also metal fans, many of which attend the festival year after year," said Sharon Shapiro, director, promotions, Sony Computer Entertainment America. "This year, we are giving metal fans the ultimate Ozzfest experience by inviting them to be part of the action on stage with rock's elite."

The PlayStation 2 Touring Attraction, a 68-foot custom-designed vehicle, will be on location giving concert-goers the chance to play newly released games while listening to popular hard-rock live performances. For smaller venues that cannot accommodate the PlayStation 2 Touring Attraction, a large tent decked out with PlayStation 2 systems will be available for fans to experience the hottest summer games including Primal(TM), MLB(TM) 2004, Downhill Domination(TM), ATV Offroad Fury(TM) 2 and more.

With the continued success of the MTV reality show, "The Osbournes", and the growing popularity of Ozzy Osbourne amongst mass audiences, Ozzfest 2003 is set to be one of the most popular music festivals of the summer. For more information on performers and dates for Ozzfest, fans can visit www.ozzfest.com.

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